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Premium Tech 2020-06-23T22:36:00Z
google org chart 4x3

Meet the 15 Google execs who report to CEO Sundar Pichai and are leading the internet company's most critical businesses

Google is facing big new challenges, from the pandemic to regulatory scrutiny. Here's the team of execs backing up CEO Sundar Pichai.
Tech 2020-06-23T22:17:15Z
ben jerrys resist OAKLAND, CA - NOVEMBER 01: Oakland artist and organizer Favianna Rodriguez designed the artwork for Ben & Jerry's new "Pecan Resist" political ice cream pint, that is photographed in Oakland, Calif., on Thursday, Nov. 1, 2018. (Anda Chu/Digital First Media/East Bay Times via Getty Images)

Ben & Jerry's just joined the growing list of advertisers boycotting Facebook over the platform's lack of hate speech moderation

Top civil rights groups called on advertisers to abandon Facebook, saying the company refused to take steps to curb misinformation and hate speech.
Advertising 2020-06-23T22:07:29Z
Mark Zuckerberg

Facebook's bad week, inside The Athletic, and Red Bull's reckoning

Things look bad for Facebook as a growing number of brands boycott, but the reality is more complicated than that.
Media 2020-06-23T20:48:39Z

A TikTok influencer group has launched a new 'travel house' in spite of the pandemic and kicked it off with a 26-person trip to Mexico

Influencer group Clubhouse traveled to Mexico to launch a new "roaming travel house," Clubhouse Explore, this month.
Premium Advertising 2020-06-23T19:15:55Z
Strategy 2020-06-23T18:27:00Z

14 racist brands, mascots, and logos that were considered just another part of American life

Quaker Oats announced its Aunt Jemima brand is on the way out, but several of these racist caricatures are still American staples.
Tech 2020-06-23T17:56:55Z

Influencers — and just about anyone else — can soon make their Instagram accounts shoppable

Starting July 9, anyone with a business account is eligible to apply to take advantage of Instagram Shopping features.
Tech 2020-06-23T17:28:33Z

A top German court just dealt a blow to Facebook's data-collection efforts

American social media giant Facebook is ensnared in a legal antitrust battle in Germany over data collection.
Premium Media 2020-06-23T13:06:00Z

Twitch will make 80% of its 2020 revenue from subscriptions, according to a Wall Street analyst. Here's how much money 8 of its top streamers make every month from subscribers.

Business Insider estimated how much subscription revenue creators generate on Twitch based on data compiled by the analytics site TwitchTracker.
Premium Advertising 2020-06-23T12:00:00Z

'It's become a CMO-level priority': Roku's chief marketer shares how it's cashing in on the streaming boom during the pandemic and pitching advertisers at the NewFronts

Roku is pitching advertisers on flexibility and incrementality amid the pandemic during the NewFronts this week.
Premium Tech 2020-06-22T22:59:43Z

A marketing chief boycotting Facebook says brands that advertise on the site are guilty of bankrolling a destructive 'polarization' of society

Patagonia, The North Face, Dashlane, and more firms are halting all advertising on Facebook after civil rights groups spoke out about hate speech.
Premium Media 2020-06-22T21:17:00Z

How to get a job interview at TikTok by getting the attention of its recruiters

Business Insider spoke to a head of HR at TikTok to learn more about how to get noticed by recruiters and land an interview at the company.
Premium Advertising 2020-06-22T19:34:10Z

GMMB HR director Chandra Krohl is leaving the firm as it faces a reckoning over diversity and inclusion practices

In a recent article, former employees accused Krohl of disregarding their concerns about a racist culture at the firm.
Tech 2020-06-22T18:36:12Z

The inside story of Pinterest's toxic workplace that caused CEO Ben Silbermann to admit to employees, 'I'm embarrassed'

Pinterest had a reputation for being nice. But 11 former employees say underneath, lies a cut-throat culture where employees are brought to tears.
Premium Media 2020-06-22T14:56:12Z

An Instagram influencer's guide to negotiating a brand sponsorship and what contract terms to watch out for

For many influencers, especially those primarily working on Instagram, brand sponsorships are a main source of income.
Tech 2020-06-22T14:13:26Z

Patagonia is the latest company to boycott Facebook over 'hateful lies and dangerous propaganda on its platform'

The boycott campaign is led by activist groups who say Facebook enables hate speech and misinformation on its platform.
Premium Media 2020-06-22T12:43:00Z

Quibi insiders explain how its Hollywood roots led to a traditional approach to mobile TV: 'If it can be on YouTube, it can't be on Quibi'

"If it can be on YouTube, it can't be on Quibi," the startup's founder Jeffrey Katzenberg is known to say.
Premium Advertising 2020-06-21T14:55:40Z

Meet the 31 executives leading Omnicom, the world's most valuable advertising network, during a global pandemic and recession

Omnicom Group includes more than 200 agencies in 100 countries. Its performance has surpassed rivals like WPP and Publicis in recent years.
Tech 2020-06-21T14:48:41Z

Former Pinterest employees say that despite the company's upbeat product, it was a toxic and difficult place to work

Employees described CEO Ben Silbermann as a kind person focused on the product and who either didn't know or didn't care how workers were treated.
Premium Tech 2020-06-20T18:13:36Z

Former Pinterest employees describe a traumatic workplace where managers humiliate employees until they cry, Black people feel alienated, and the toxic culture 'eats away at your soul'

Multiple Black employees who had worked on Pinterest's ad-sales team described being fired or "pushed out" of the company with no explanation.
Premium Advertising 2020-06-20T12:15:00Z

Inside sports media startup The Athletic, where writers describe mounting pressure as subscription growth slows, ad revenue dries up, and live sports come to a halt

The site has laid off 8% of its journalists, or 46 people, as the coronavirus crushes sports media companies.
Retail 2020-06-20T11:17:00Z

How fast food got caught in the crossfire of viral social debates, as Shake Shack, Wendy's, and Taco Bell are forced into the spotlight

Fast-food chains including Taco Bell, Domino's, and Shake Shack have been pulled into the cultural and political debates of the moment.
Advertising 2020-06-19T22:47:00Z

'We're In. We're Out': The North Face becomes the first major company to boycott Facebook as the calls for advertisers to walk out of the platform in July intensify

Facebook is facing mounting pressure from civil-rights organizations over its content-moderation policies and handling of hate speech.
Premium Advertising 2020-06-19T17:17:00Z

Read the memo Facebook is sending to ad agencies as calls for advertisers to boycott the platform in July intensify

Civil rights organizations including the Anti-Defamation League and Common Sense Media have urged brands to stop advertising on the platform in July.
Premium Advertising 2020-06-19T15:58:43Z

More than 300 Red Bull employees signed a letter expressing 'concern' about the company's response to Black Lives Matter and asking for 'internal action.' Read their note to executives.

The letter titled 'Representation Matters at Red Bull' asked the company to say what 'public stance and action' it planned.
Premium Retail 2020-06-19T13:45:00Z

How one viral TikTok caused a record-breaking sales day for a 3-year-old DTC skincare brand and generated thousands of new followers for the company

Demand for the pore-cleansing product exploded almost immediately. Peace Out sold nearly 10,000 units of its Pore patches in one day.
Tech 2020-06-18T20:52:00Z

Facebook removed a Trump campaign ad containing a symbol once used by Nazis because it violated a policy against 'organized hate'

The ad features a photo of an upside-down red triangle, a symbol activists say Nazis once used to mark political prisoners in concentration camps.

The agency behind Biden's Instagram influencer campaign strategy explains why its approach is the opposite of Bloomberg's meme-buying spree

Business Insider spoke with the influencer-marketing agency supporting the Biden campaign's Instagram strategy in the 2020 election.
Premium Media 2020-06-18T17:53:00Z

How much a college YouTube influencer with 30,000 subscribers earns per month and what she made from her most popular video, which was about moving into her sorority

Amanda Ramirez, a college senior, is part of a rising trend of YouTubers becoming famous for sharing their college experiences.
Premium Media 2020-06-18T17:21:00Z
Retail 2020-06-18T16:06:55Z

Taco Bell apologizes and says that it does not ban employees from wearing Black Lives Matter masks, after a worker was fired for doing so in a viral video

Taco Bell came under fire on Twitter after a video in which a former employee says that he was fired for wearing a Black Lives Matter mask went viral.
Premium Media 2020-06-18T15:25:00Z

Quibi's tech is meant to be a creative game-changer, but some show creators say they struggle with its extra production requirements

Quibi touts its Turnstyle technology, which changes the video orientation when users rotate their smartphones, as a way to reimagine storytelling.
Media 2020-06-18T12:10:39Z

A TikTok mansion in turmoil, YouTube rebrands FameBit, and the investors funding creator businesses

This week's rundown includes YouTube creators' monthly incomes from the platform and how the pandemic has shifted marketing strategies and plans.
Insider Intelligence 2020-06-18T09:02:00Z

The latest mobile trends to know in 2020 including 5G technologies, privacy regulations, mobile & video advertising

People now spend more time on their phones than TVs - and businesses are taking notice. See the latest mobile trends covering technologies, regulations, advertising and what brands need to know.
Tech 2020-06-17T21:34:13Z

Twitter debuts a new voice tweet feature as a way to add 'human touch' to the platform — here's how to use it

Twitter says the voice tweet feature rolled out to a "limited group" of iOS users to start, but should be available to everyone "in the coming weeks."
Premium Advertising 2020-06-17T20:46:17Z

Advertisers: If you actually care about the Black Lives Matter movement, pull your ads from Fox News

If brands truly care about the Black community, they should start with "defunding" Fox News, columnist Mike Shields argues.
Premium Advertising 2020-06-17T19:29:38Z

The 25 most innovative CMOs in the world in 2020

These savvy marketers are guiding their companies through seismic shifts in advertising and helping them weather the coronavirus pandemic.
Premium Advertising 2020-06-17T18:26:00Z

Omnicom Group-owned ad and public relations agency GMMB named its first Black partner and pledged other steps after staffers highlighted 'systemic racism' at the firm

The agency also committed to hiring a growth and diversity officer, working with a diversity, equity, and inclusion consultant, and other steps.
Premium Advertising 2020-06-17T18:14:00Z
Premium Tech 2020-06-17T18:05:09Z

The future of Facebook, Twitter and Google is under attack in Washington DC. Internet companies are mapping out a new strategy mixing confrontation and conciliation.

Twitter's move to label certain tweets from President Trump has triggered a reckoning for social media platforms, which have generally spent the last few years placating politicians.

'Irreversible damage to our democracy': Civil rights groups call for advertisers to boycott Facebook after conversations with the social media giant hit a dead end

Groups including the NAACP and Anti-Defamation League said Facebook's inaction on misinformation "will upend the integrity of our elections."
Tech 2020-06-17T15:32:56Z

Jeff Bezos is making a surprise visit in tech's Twilight Zone year

This week in Trending we take a look at how Amazon and Facebook are responding to a year of disruption, plus the Elon Musk coloring book!
Retail 2020-06-17T13:52:33Z

Aunt Jemima will change its name and its mascot, with PepsiCo saying its origins are based on a racial stereotype

Aunt Jemima is changing its name and losing its mascot of a Black woman, which has been criticized for years over its roots in racism and minstrelsy.
Premium Media 2020-06-17T12:27:00Z

14 investors and VC firms funding innovative startups built around YouTube, Instagram, and TikTok creators and the influencer industry

Business Insider is highlighting venture capital and investment professionals innovating and driving growth in the creator industry in 2020.
Premium Tech 2020-06-16T23:31:52Z

Facebook is finally going hard on payments in WhatsApp as it tries to make the $19 billion acquisition pay off

Facebook wants to take on payment firms like Paypal — and it's leveraging WhatsApp's 2 billion users to do so.
Advertising 2020-06-16T21:43:00Z

Marketers' virtue signaling, PR's diversity problem, backlash at Digital Trends

Companies often don't back up social justice statements by canceling their advertising.
Premium Media 2020-06-16T21:37:00Z

A YouTube exec explains its newly relaunched program to broker deals between influencers and brands, and why she thinks in-house data will be its competitive edge

YouTube is rebranding its influencer-marketing platform as BrandConnect, and will tap into Google data to play matchmaker for brands and creators.
Premium Advertising 2020-06-16T21:20:24Z

Employees at Omnicom Group-owned ad and public relations agency GMMB asked for a conversation about 'systemic racism and inequity' at the firm and shared a list of 34 proposed reforms

Employees demanded sweeping changes in hiring, staffing, client work, procurement, administrative work, and thought leadership.
Tech 2020-06-16T19:49:17Z

Zynn, the TikTok clone accused of stealing content, was removed from both iOS and Android app stores

In less than a month, Zynn has gone from leading the charts as one of the most popular apps in the US to disappearing from app stores altogether.
Retail 2020-06-16T16:49:44Z

'Guess that's 2020 for ya': Domino's responds to Twitter backlash over thanking a Trump staffer for a compliment 8 years ago

Domino's tweeted: "It's unfortunate that thanking a customer for a compliment back in 2012 would be viewed as political. Guess that's 2020 for ya."
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